Para Información y Registro llamar al (01800) 838-1363
(81) 8378 4710 Celular : 811 277 0969 con Lic Rosalía Escandón
rosalia@miguelpla.com
www.miguelpla.com
Vea nuestro Video Institucional
EMPRESAS DE MIGUEL PLA:
Monterrey N.L. 15 al 17 de Marzo
Fecha Límite para registrarse : 22 de Febrero 2018
Cd. De México 12 al 14 de Abril
Fecha Límite para registrarse : 22 de Marzo 2018
Para Información y Registro llamar al (01800) 838-1363
(81) 8378 4710 Celular : 811 277 0969 con Lic Rosalía Escandón
rosalia@miguelpla.com
www.miguelpla.com
Vea nuestro Video Institucional
El Líder es el responsable de la transformación de una empresa para ser más competitivos ante los cambios disruptivos, manejando profesionalmente las 3 R´s del Liderazgo
Recursos – Relaciones – Resultados
Participe y Viva una experiencia única que transformará su Liderazgo a través de la modificación del carácter mismo mediante el cambio de supuestos, la forma de influir en otros rompiendo paradigmas, su forma de trabajar y promover el trabajo en equipos Sinérgicos y por consecuencia, Mejorar de manera Drástica e inmediata sus Resultados y lograr un Cambio Organizacional Sistemático e Integral
Para Información y Registro llamar al (01800) 838-1363
(81) 8378 4710 Celular : 811 277 0969 con Lic Rosalía Escandón
rosalia@miguelpla.com
www.miguelpla.com
Monterrey N.L. 15 al 17 de Marzo
Fecha Límite para registrarse : 22 de Febrero 2018
Cd. De México 12 al 14 de Abril
Fecha Límite para registrarse : 22 de Marzo 2018
El Líder es el responsable de la transformación de una empresa para ser más competitivos ante los cambios disruptivos, manejando profesionalmente las 3 R´s del Liderazgo
Recursos – Relaciones – Resultados
Para Información y Registro llamar al (01800) 838-1363
(81) 8378 4710 Celular : 811 277 0969 con Lic Rosalía Escandón
rosalia@miguelpla.com
www.miguelpla.com
Vea nuestro Video Institucional
Changing the rules of the game
El Líder es el responsable de la transformación de una empresa para ser más competitivos ante los cambios disruptivos, manejando profesionalmente las 3 R´s del Liderazgo
Recursos – Relaciones – Resultados
Participe y Viva una experiencia única que transformará su Liderazgo a través de la modificación del carácter mismo mediante el cambio de supuestos, la forma de influir en otros rompiendo paradigmas, su forma de trabajar y promover el trabajo en equipos Sinérgicos y por consecuencia, Mejorar de manera Drástica e inmediata sus Resultados y lograr un Cambio Organizacional Sistemático e Integral
Para Información y Registro llamar al (01800) 838-1363
(81) 8378 4710 Celular : 811 277 0969 con Lic Rosalía Escandón
rosalia@miguelpla.com
www.miguelpla.com
Mayor Información : Lic. Rosalía Escandón
Tel ( 81 ) 8378 4710 Cel 811 277 0967
rosalia@miguelpla.com
Miguel Ángel Pla
Presidente y Director General
direccion@miguelpla.com
Teléfono: 81 83 78 47 10
Salvo casos emocionales, lo común es que el ser humano haga las cosas como cree que saldrán mejor. Para ello recurre a la intuición, a la lógica, al ensayo y error, y cuando hay que meter más presiona a la jerarquía. En menor grado, a practicar conceptos estudiados previamente.
Generalmente hay una buena intención, la cual se confunde con el comportamiento real (autoengaño), que es lo que otros ven.
Estadísticas confiables tomadas en más de cincuenta países reflejan que cerca del 80% de los gerentes y supervisores que asisten al seminario de liderazgo sufren de autoengaño. Esto hace que no vean la necesidad de mejorar.
Desde el jefe Paternalista que asegura que no tiene problemas con sus colaboradores, y que según dice, la puerta de su oficina siempre está abierta para quien quiera confrontar con él, hasta un supervisor que lejos de delegar le dice al subordinado lo que tiene que hacer y cómo debe hacerlo y pasando por otros estilos, menos abrasivos pero igualmente frustrantes.
Todos tienen en común una cosa: desconocen las consecuencias de su trato en el ánimo y moral de sus colaboradores directos.
Esto puede ser hoy más grave que nunca antes cuando la competencia obliga a tener gente leal y comprometida.
Se busca aumentar la productividad, y para ello, no hay nada mejor que una formación consistente con los valores tradicionales de respeto y confianza mutuos que hacen posible el uso de una herramienta excepcional:
El feedback personal y la crítica a los procesos
Comprender cómo le perciben los demás, y las consecuencias de ese estilo en el ánimo de otros, es motivador. Muchos son los autoengañados en la empresa.
Pocas cosas motivan más que un jefe que aprecia el esfuerzo y las contribuciones de los demás, que da evidencias de honestidad y compromiso, y que ve en el feedback la herramienta valiosa que es.
Ese perfil puede crear una masa crítica de máxima competitividad. Las empresas de vanguardia saben de su utilidad y promueven el feedback sincero y oportuno a todos los niveles.
“El autoengaño opera tanto a nivel de la mente individual como a nivel colectivo. El precio tácito de la pertenencia a cualquier grupo es el de no darnos cuenta de nuestras propias dudas e inquietudes y no cuestionarnos siquiera la forma en que el grupo hace las cosas. El grupo por su parte sofoca toda discrepancia, incluso la saludable.
Lo único que puede librarnos del poder hipnótico del autoengaño es el valor para buscar y afirmar la verdad y cada uno de nosotros posee su propia parcela de verdad y debe tener la osadía de expresarla”
Miguel Ángel Pla
Presidente y Director General – MPC
direccion@miguelpla.com
Teléfono: (81) 83 78 47 10
La mayoría de personas están dispuestas a realizar una cantidad de esfuerzo razonable, pero en cierto punto, se frenan y buscan maneras de ahorrar energía.
Nuestras limitaciones físicas nos enseñan esta reacción. Tras aguantar la respiración un buen periodo de tiempo, el instinto y el deseo de respirar se hace imperioso. Aunque la mayoría de personas podrían aguantarla más tiempo, el instinto gana.
Cuando nos preguntan si hemos dado todo lo que podíamos, la verdadera respuesta es que no. Hay una gran cantidad de energía retenida en todas las empresas. Fijar objetivos ambiciosos puede hacer emerger una parte de esa energía, aumentando la productividad y el éxito de la empresa.
Algunas personas pueden asumir que todos los miembros de un equipo estarán exultantes al serlos fijado un objetivo que suponga un gran reto. Sin embargo, la experiencia demuestra que no es así. A menudo hay quejas, protestas y críticas hacia el líder.
Sin embargo, si sigue los principios que le brindaremos en este blog, podría darles a sus empleados uno de los mejores recuerdos, algo de lo que sentirse orgullosos y que les dé confianza durante muchos años.
Aquí están los pasos a seguir:
•Revise las tareas asignadas a las personas que trabajan para usted y pregúntese si suponen un reto. Determine entonces cómo podría hacer que esas tareas fueran aún más enriquecedores.
•Crea que su organización es capaz de producir a un nivel más alto del que lo hace en la actualidad. Piense en lo que podría pasar si se produjera una crisis. ¿Qué podría llegar a conseguir un equipo?
•Discuta con su equipo las ideas que tengan para metas atractivas a las que podría aspirar el equipo. Implíquelos en maneras de subir el listón.
•Asegúrese de que su objetivo ambicioso no sea excesivo. ¿Su gente cree que es realista? ¿Qué barreras ve para llegar a él? ¿Cuáles de estas barreras tiene que hacer desaparecer usted?
•No abandone los objetivos hasta que se hayan realizado. Mantenga los compromisos y las expectativas previas vivas y no pierda la perspectiva cuando se añada algo nuevo.
•Compare los parámetros de su organización con otras organizaciones de alta efectividad. Implemente en su empresa lo que funciona bien en otras.
•Identifique a las personas más efectivas de su organización. Alabe su trabajo y convierta en un ejemplo para los demás a los que sean excepcionalmente rápidos o buenos en lo que hacen.
•Utilice dinámicas de equipo para alcanzar los objetivos ambiciosos. Haga que el equipo fije de modo colectivo los objetivos.
•Mejore los procesos y elimine la burocracia. Anime a que las personas y los equipos racionalicen los procesos.
•Celebración y recompensa. Celebre y reconozca el haber conseguido objetivos y metas. Planifique celebraciones frecuentes y recompensas.
Verifique uno por uno e implemente los puntos que le falten en su empresa y verá cómo se amplían los objetivos de su equipo.
Miguel Ángel Pla
Presidente y Director General
direccion@miguelpla.com
Teléfono: (81) 83 78 47 10
Sea donde sea que las personas se encuentren, generalmente tienen el deseo de avanzar. Desean un reconocimiento mayor, desean más dinero, desean vivir en una mejor casa, desean avanzar y progresar.
Los líderes no son diferentes. Ellos desean avanzar más que quedarse quietos. Desea causar un mayor impacto. Desean estar al frente o en la cima de la organización, especialmente al principio de sus vidas o de sus carreras. Pero… ¿Es estar al frente tan importante como parece? Pienso que la respuesta es: sí y no.
Existen varias ventajas de estar al frente de una organización, pero las mismas cosas que benefician a los líderes también pueden hacer que el liderazgo sea difícil. Es casi siempre una espada de doble filo, y cualquiera que ve lo positivo sin reconocer lo negativo es inegenuo o no tiene experiencia. Creo que estará de acuerdo conmigo cuando lea estas observaciones acerca del por qué los líderes quieren estar al frente.
Si cada uno de nosotros tuviera que confesar cuál es nuestro deseo más secreto, qué es lo que inspira todos nuestros planes, todas nuestras acciones, tendríamos que decir: “quiero ser elogiado”.
Todas las personas disfrutan del elogio y el reconocimiento. Y ya que los líderes generalmente son los más visibles, reciben con frecuencia el mérito cuando se hace un trabajo bien hecho, muchas personas desean convertirse en líderes.
Articulos Recientes
LOS EFECTOS NEGATIVOS DEL EXCESIVO CONTROL EN LAS EMPRESAS
SINERGIA EN EL TRABAJO EN EQUIPO. CUANDEL RESULTADO DEL EQUIPO ES MAYOR QUE LA MAYOR APORTACIÒN INDIVIDUAL
¿Cómo pueden los líderes liberar el rango completo de pensamiento en sus equipos?
Los dos ejes en las tendencias en recursos humanos para 2020- Innovacion y creatividad Organizaciones preparadas !
- Liderazgo ! Qué es ?
- How do I find innovative people for my organization? And how can I become more innovative myself?” These are questions that stump senior executives, who understand that the ability to innovate is the “secret sauce” of business success. Unfortunately, most of us know very little about what makes one person more creative than another. Perhaps for this reason, we stand in awe of visionary entrepreneurs like Apple’s Steve Jobs, Amazon’s Jeff Bezos, eBay’s Pierre Omidyar, and P&G’s A.G. Lafley. How do these people come up with groundbreaking new ideas? If it were possible to discover the inner workings of the masters’ minds, what could the rest of us learn about how innovation really happens? In searching for answers, we undertook a six-year study to uncover the origins of creative—and often disruptive—business strategies in particularly innovative companies. Our goal was to put innovative entrepreneurs under the microscope, examining when and how they came up with the ideas on which their businesses were built. We especially wanted to examine how they differ from other executives and entrepreneurs: Someone who buys a McDonald’s franchise may be an entrepreneur, but building an Amazon requires different skills altogether. We studied the habits of 25 innovative entrepreneurs and surveyed more than 3,000 executives and 500 individuals who had started innovative companies or invented new products. We were intrigued to learn that at most companies, top executives do not feel personally responsible for coming up with strategic innovations. Rather, they feel responsible for facilitating the innovation process. In stark contrast, senior executives of the most innovative companies—a mere 15% in our study—don’t delegate creative work. They do it themselves. But how do they do it? Our research led us to identify five “discovery skills” that distinguish the most creative executives: associating, questioning, observing, experimenting, and networking. We found that innovative entrepreneurs (who are also CEOs) spend 50% more time on these discovery activities than do CEOs with no track record for innovation. Together, these skills make up what we call the innovator’s DNA. And the good news is, if you’re not born with it, you can cultivate it. What Makes Innovators Different? Innovative entrepreneurs have something called creative intelligence, which enables discovery yet differs from other types of intelligence (as suggested by Howard Gardner’s theory of multiple intelligences). It is more than the cognitive skill of being right-brained. Innovators engage both sides of the brain as they leverage the five discovery skills to create new ideas. In thinking about how these skills work together, we’ve found it useful to apply the metaphor of DNA. Associating is like the backbone structure of DNA’s double helix; four patterns of action (questioning, observing, experimenting, and networking) wind around this backbone, helping to cultivate new insights. And just as each person’s physical DNA is unique, each individual we studied had a unique innovator’s DNA for generating breakthrough business ideas. Imagine that you have an identical twin, endowed with the same brains and natural talents that you have. You’re both given one week to come up with a creative new business-venture idea. During that week, you come up with ideas alone in your room. In contrast, your twin (1) talks with 10 people—including an engineer, a musician, a stay-at-home dad, and a designer—about the venture, (2) visits three innovative start-ups to observe what they do, (3) samples five “new to the market” products, (4) shows a prototype he’s built to five people, and (5) asks the questions “What if I tried this?” and “Why do you do that?” at least 10 times each day during these networking, observing, and experimenting activities. Who do you bet will come up with the more innovative (and doable) idea? Studies of identical twins separated at birth indicate that our ability to think creatively comes one-third from genetics; but two-thirds of the innovation skill set comes through learning—first understanding a given skill, then practicing it, experimenting, and ultimately gaining confidence in one’s capacity to create. Innovative entrepreneurs in our study acquired and honed their innovation skills precisely this way. Let’s look at the skills in detail. Discovery Skill 1: Associating Associating, or the ability to successfully connect seemingly unrelated questions, problems, or ideas from different fields, is central to the innovator’s DNA. Entrepreneur Frans Johansson described this phenomenon as the “Medici effect,” referring to the creative explosion in Florence when the Medici family brought together people from a wide range of disciplines—sculptors, scientists, poets, philosophers, painters, and architects. As these individuals connected, new ideas blossomed at the intersections of their respective fields, thereby spawning the Renaissance, one of the most inventive eras in history. To grasp how associating works, it is important to understand how the brain operates. The brain doesn’t store information like a dictionary, where you can find the word “theater” under the letter “T.” Instead, it associates the word “theater” with any number of experiences from our lives. Some of these are logical (“West End” or “intermission”), while others may be less obvious (perhaps “anxiety,” from a botched performance in high school). The more diverse our experience and knowledge, the more connections the brain can make. Fresh inputs trigger new associations; for some, these lead to novel ideas. As Steve Jobs has frequently observed, “Creativity is connecting things.” The world’s most innovative companies prosper by capitalizing on the divergent associations of their founders, executives, and employees. For example, Pierre Omidyar launched eBay in 1996 after linking three unconnected dots: (1) a fascination with creating more-efficient markets, after having been shut out from a hot internet company’s IPO in the mid-1990s; (2) his fiancée’s desire to locate hard-to-find collectible Pez dispensers; and (3) the ineffectiveness of local classified ads in locating such items. Likewise, Steve Jobs is able to generate idea after idea because he has spent a lifetime exploring new and unrelated things—the art of calligraphy, meditation practices in an Indian ashram, the fine details of a Mercedes-Benz. Associating is like a mental muscle that can grow stronger by using the other discovery skills. As innovators engage in those behaviors, they build their ability to generate ideas that can be recombined in new ways. The more frequently people in our study attempted to understand, categorize, and store new knowledge, the more easily their brains could naturally and consistently make, store, and recombine associations. Discovery Skill 2: Questioning More than 50 years ago, Peter Drucker described the power of provocative questions. “The important and difficult job is never to find the right answers, it is to find the right question,” he wrote. Innovators constantly ask questions that challenge common wisdom or, as Tata Group chairman Ratan Tata puts it, “question the unquestionable.” Meg Whitman, former CEO of eBay, has worked directly with a number of innovative entrepreneurs, including the founders of eBay, PayPal, and Skype. “They get a kick out of screwing up the status quo,” she told us. “They can’t bear it. So they spend a tremendous amount of time thinking about how to change the world. And as they brainstorm, they like to ask: ‘If we did this, what would happen?’” Most of the innovative entrepreneurs we interviewed could remember the specific questions they were asking at the time they had the inspiration for a new venture. Michael Dell, for instance, told us that his idea for founding Dell Computer sprang from his asking why a computer cost five times as much as the sum of its parts. “I would take computers apart…and would observe that $600 worth of parts were sold for $3,000.” In chewing over the question, he hit on his revolutionary business model. Sample of Innovative Entrepreneurs from our Study Read More To question effectively, innovative entrepreneurs do the following: Ask “Why?” and “Why not?” and “What if?” Most managers focus on understanding how to make existing processes—the status quo—work a little better (“How can we improve widget sales in Taiwan?”). Innovative entrepreneurs, on the other hand, are much more likely to challenge assumptions (“If we cut the size or weight of the widget in half, how would that change the value proposition it offers?”). Marc Benioff, the founder of the online sales software provider Salesforce.com, was full of questions after witnessing the emergence of Amazon and eBay, two companies built on services delivered via the internet. “Why are we still loading and upgrading software the way we’ve been doing all this time when we can now do it over the internet?” he wondered. This fundamental question was the genesis of Salesforce.com. Imagine opposites. In his book The Opposable Mind, Roger Martin writes that innovative thinkers have “the capacity to hold two diametrically opposing ideas in their heads.” He explains, “Without panicking or simply settling for one alternative or the other, they’re able to produce a synthesis that is superior to either opposing idea.” Innovative entrepreneurs like to play devil’s advocate. “My learning process has always been about disagreeing with what I’m being told and taking the opposite position, and pushing others to really justify themselves,” Pierre Omidyar told us. “I remember it was very frustrating for the other kids when I would do this.” Asking oneself, or others, to imagine a completely different alternative can lead to truly original insights. Embrace constraints. Most of us impose constraints on our thinking only when forced to deal with real-world limitations, such as resource allocations or technology restrictions. Ironically, great questions actively impose constraints on our thinking and serve as a catalyst for out-of-the-box insights. (In fact, one of Google’s nine innovation principles is “Creativity loves constraint.”) To initiate a creative discussion about growth opportunities, one innovative executive in our study asked this question: “What if we were legally prohibited from selling to our current customers? How would we make money next year?” This led to an insightful exploration of ways the company could find and serve new customers. Another innovative CEO prods his managers to examine sunk-cost constraints by asking, “What if you had not already hired this person, installed this equipment, implemented this process, bought this business, or pursued this strategy? Would you do the same thing you are doing today?” Discovery Skill 3: Observing Discovery-driven executives produce uncommon business ideas by scrutinizing common phenomena, particularly the behavior of potential customers. In observing others, they act like anthropologists and social scientists. Intuit founder Scott Cook hit on the idea for Quicken financial software after two key observations. First he watched his wife’s frustration as she struggled to keep track of their finances. “Often the surprises that lead to new business ideas come from watching other people work and live their normal lives,” Cook explained. “You see something and ask, ‘Why do they do that? That doesn’t make sense.’” Then a buddy got him a sneak peek at the Apple Lisa before it launched. Immediately after leaving Apple headquarters, Cook drove to the nearest restaurant to write down everything he had noticed about the Lisa. His observations prompted insights such as building the graphical user interface to look just like its real-world counterpart (a checkbook, for example), making it easy for people to use it. So Cook set about solving his wife’s problem and grabbed 50% of the market for financial software in the first year. Innovators carefully, intentionally, and consistently look out for small behavioral details—in the activities of customers, suppliers, and other companies—in order to gain insights about new ways of doing things. Ratan Tata got the inspiration that led to the world’s cheapest car by observing the plight of a family of four packed onto a single motorized scooter. After years of product development, Tata Group launched in 2009 the $2,500 Nano using a modular production method that may disrupt the entire automobile distribution system in India. Observers try all sorts of techniques to see the world in a different light. Akio Toyoda regularly practices Toyota’s philosophy of genchi genbutsu—“going to the spot and seeing for yourself.” Frequent direct observation is baked into the Toyota culture. Discovery Skill 4: Experimenting When we think of experiments, we think of scientists in white coats or of great inventors like Thomas Edison. Like scientists, innovative entrepreneurs actively try out new ideas by creating prototypes and launching pilots. (As Edison said, “I haven’t failed. I’ve simply found 10,000 ways that do not work.”) The world is their laboratory. Unlike observers, who intensely watch the world, experimenters construct interactive experiences and try to provoke unorthodox responses to see what insights emerge. The innovative entrepreneurs we interviewed all engaged in some form of active experimentation, whether it was intellectual exploration (Michael Lazaridis mulling over the theory of relativity in high school), physical tinkering (Jeff Bezos taking apart his crib as a toddler or Steve Jobs disassembling a Sony Walkman), or engagement in new surroundings (Starbucks founder Howard Shultz roaming Italy visiting coffee bars). As executives of innovative enterprises, they make experimentation central to everything they do. Bezos’s online bookstore didn’t stay where it was after its initial success; it morphed into an online discount retailer, selling a full line of products from toys to TVs to home appliances. The electronic reader Kindle is an experiment that is now transforming Amazon from an online retailer to an innovative electronics manufacturer. Bezos sees experimentation as so critical to innovation that he has institutionalized it at Amazon. “I encourage our employees to go down blind alleys and experiment,” Bezos says. “If we can get processes decentralized so that we can do a lot of experiments without it being very costly, we’ll get a lot more innovation.” How Innovators Stack Up Read More Scott Cook, too, stresses the importance of creating a culture that fosters experimentation. “Our culture opens us to allowing lots of failures while harvesting the learning,” he told us. “It’s what separates an innovation culture from a normal corporate culture.” One of the most powerful experiments innovators can engage in is living and working overseas. Our research revealed that the more countries a person has lived in, the more likely he or she is to leverage that experience to deliver innovative products, processes, or businesses. In fact, if managers try out even one international assignment before becoming CEO, their companies deliver stronger financial results than companies run by CEOs without such experience—roughly 7% higher market performance on average, according to research by Gregeren, Mason A. Carpenter, and Gerard W. Sanders. P&G’s A.G. Lafley, for example, spent time as a student studying history in France and running retail operations on U.S. military bases in Japan. He returned to Japan later to head all of P&G’s Asia operations before becoming CEO. His diverse international experience has served him well as the leader of one of the most innovative companies in the world. Discovery Skill 5: Networking Devoting time and energy to finding and testing ideas through a network of diverse individuals gives innovators a radically different perspective. Unlike most executives—who network to access resources, to sell themselves or their companies, or to boost their careers—innovative entrepreneurs go out of their way to meet people with different kinds of ideas and perspectives to extend their own knowledge domains. To this end, they make a conscious effort to visit other countries and meet people from other walks of life. They also attend idea conferences such as Technology, Entertainment, and Design (TED), Davos, and the Aspen Ideas Festival. Such conferences draw together artists, entrepreneurs, academics, politicians, adventurers, scientists, and thinkers from all over the world, who come to present their newest ideas, passions, and projects. Michael Lazaridis, the founder of Research In Motion, notes that the inspiration for the original BlackBerry occurred at a conference in 1987. A speaker was describing a wireless data system that had been designed for Coke; it allowed vending machines to send a signal when they needed refilling. “That’s when it hit me,” Lazaridis recalls. “I remembered what my teacher said in high school: ‘Don’t get too caught up with computers because the person that puts wireless technology and computers together is going to make a big difference.’” David Neeleman came up with key ideas for JetBlue—such as satellite TV at every seat and at-home reservationists—through networking at conferences and elsewhere. Kent Bowen, the founding scientist of CPS technologies (maker of an innovative ceramic composite), hung the following credo in every office of his start-up: “The insights required to solve many of our most challenging problems come from outside our industry and scientific field. We must aggressively and proudly incorporate into our work findings and advances which were not invented here.” Scientists from CPS have solved numerous complex problems by talking with people in other fields. One expert from Polaroid with in-depth knowledge of film technology knew how to make the ceramic composite stronger. Experts in sperm-freezing technology knew how to prevent ice crystal growth on cells during freezing, a technique that CPS applied to its manufacturing process with stunning success. Put a Ding in the Universe Read More Practice, Practice, Practice As innovators actively engage in the discovery skills, they become defined by them. They grow increasingly confident of their creative abilities. For A.G. Lafley, innovation is the central job of every leader, regardless of the place he or she occupies on the organizational chart. But what if you—like most executives—don’t see yourself or those on your team as particularly innovative? Though innovative thinking may be innate to some, it can also be developed and strengthened through practice. We cannot emphasize enough the importance of rehearsing over and over the behaviors described above, to the point that they become automatic. This requires putting aside time for you and your team to actively cultivate more creative ideas. The most important skill to practice is questioning. Asking “Why” and “Why not” can help turbocharge the other discovery skills. Ask questions that both impose and eliminate constraints; this will help you see a problem or opportunity from a different angle. Try spending 15 to 30 minutes each day writing down 10 new questions that challenge the status quo in your company or industry. “If I had a favorite question to ask, everyone would anticipate it,” Michael Dell told us. “Instead I like to ask things people don’t think I’m going to ask. This is a little cruel, but I kind of delight in coming up with questions that nobody has the answer to quite yet.” To sharpen your own observational skills, watch how certain customers experience a product or service in their natural environment. Spend an entire day carefully observing the “jobs” that customers are trying to get done. Try not to make judgments about what you see: Simply pretend you’re a fly on the wall, and observe as neutrally as possible. Scott Cook advises Intuit’s observers to ask, “What’s different than you expected?” Follow Richard Branson’s example and get in the habit of note taking wherever you go. Or follow Jeff Bezos’s: “I take pictures of really bad innovations,” he told us, “of which there are a number.” To strengthen experimentation, at both the individual and organizational levels, consciously approach work and life with a hypothesis-testing mind-set. Attend seminars or executive education courses on topics outside your area of expertise; take apart a product or process that interests you; read books that purport to identify emerging trends. When you travel, don’t squander the opportunity to learn about different lifestyles and local behavior. Develop new hypotheses from the knowledge you’ve acquired and test them in the search for new products or processes. Find ways to institutionalize frequent, small experiments at all levels of the organization. Openly acknowledging that learning through failure is valuable goes a long way toward building an innovative culture. Try spending 15 to 30 minutes each day writing down questions that challenge the status quo in your company. To improve your networking skills, contact the five most creative people you know and ask them to share what they do to stimulate creative thinking. You might also ask if they’d be willing to act as your creative mentors. We suggest holding regular idea lunches at which you meet a few new people from diverse functions, companies, industries, or countries. Get them to tell you about their innovative ideas and ask for feedback on yours.• • • Innovative entrepreneurship is not a genetic predisposition, it is an active endeavor. Apple’s slogan “Think Different” is inspiring but incomplete. We found that innovators must consistently act different to think different. By understanding, reinforcing, and modeling the innovator’s DNA, companies can find ways to more successfully develop the creative spark in everyone.
How Group Dynamics Drive Behavior and Norms
This is what work will look like by 2030
Cómo implementar la innovación empresarial en mi organización ?
